[12:55 - 13:00 Singapore Standard Time (GMT+8)] Chairperson Introduction

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The MarTech Summit Team

[13:00 - 13:30] Fireside Chat | How We Used Customer Data Platforms (CDP) to Engage Our Customers and Align Our Organisation

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Philip Coop, Marketing Cloud Director, Asia Pacific & Japan, Acquia

Neha Dadbhawala, Director of Digital Marketing Operations, McAfee

[13:30 - 14:00] Fireside Chat | E-commerce as an Advertising Platform for Brands - Opportunities & Challenges

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Edouard Delvaux, SEA Partnerships & Sales, Epsilo

Cecile Courbon, Senior Director, E-Commerce, APAC​, Mindshare

[14:00 - 14:30] Fireside Chat | How We Utilised Customer Data for Rigorous Persona Research and Ultimate Personalisation of Content

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Soumita Roy Choudhury, VP & Head of APAC, Mobilewalla

Chantelle Chiew, Head of Information & Digital Marketing Technology, Asia Pacific & Middle East, British American Tobacco (BAT)

[14:30 - 15:00] Fireside Chat | How We Implemented End-to-End Marketing Solutions from Data Capturing to Marketing Automation

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Avantika Jain, Regional GM, Demand, Fave

Jack Wang, Global eBusiness Director (Water BU), Danone

[15:00 - 15:40] Panel Discussion | How We Reimagined Our Customer Journey Funnel and Consequently Increased Sales

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Panellists:

Venaig Solinhac, SVP & Chief Marketing Officer, Purpose Brands, Olam

Ben Karpin, Director, Customer Data Strategy, NBA Asia

Anand Narang, VP, Marketing & CX, Bata India

[15:40 - 16:10] Fireside Chat | How We Used AI to Optimise Our Marketing and Customer Experience Initiatives

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Prashant Choudhary, Regional Director INSEA & AU, Appier

Varun Rajwade, GM, Digital, Loyalty & Customer Analytics, Pantaloons

[16:10 - 16:40] Keynote Presentation | Digital Consumers of Tomorrow, Here Today

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Dhruv Vohra, Director, Digital Natives & Technology, Facebook Singapore

Praneeth Yendamuri, Partner, Bain & Company

[12:55 - 13:00 Singapore Standard Time (GMT+8)] Chairperson Introduction

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The MarTech Summit Team

[13:00 - 13:20] Fireside Chat | How to Maximise Client Engagement in a Digital-First World: 4 Proven Strategies

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Iris Chan, Marketing Director, Asia Pacific & Japan, Seismic

Max Verma, Senior Director, Customer Advisory APAC & Japan, Seismic

[13:20 - 13:40] Keynote Presentation | How We Implemented End-to-End Marketing Solutions from Data Capturing to Marketing Automation

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Tom Hannigan Jr., Unica Global Practice Leader, HCL Software

[13:40 - 14:10] Fireside Chat | How We Think the Future of Marketing Technology Will Evolve in the Next Decade

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Abhishek Arora, Executive Director, Digital Commerce Automation, Standard Chartered Bank

X.Y. Ng, Group Head, Digital & Branding, Validus

[14:10 - 14:50] Panel Discussion | How We Harnessed the Power of Technology to Disrupt an Established Industry and Attract New Customers

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Moderator: Adeline Tiah, Chief Marketing Officer, Autumn

Panellists:

Vikas Jain, Senior Commercial Director, Funding Societies

Neil Gardner, Chief Customer Officer, Asia, Generali Asia

Mohit Gupta, Director, Head of Marketing, Asia Pacific & Global Social Media, Deutsche Bank

[14:50 - 15:20] Fireside Chat | How We Used ML and AI to Drive More Efficient Data Analytics to Deliver Hyper-Personalisation to Consumers

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Sachin Tonk, Director, Data & Privacy Operations, Standard Chartered Bank

Vijay Pagadala, CEO, APAC & Middle East, Srijan

[15:20 - 15:50] Fireside Chat | How We Used Data and Insights to Create a More Relevant and Engaging Customer Journey

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Andrew Rickard, Regional Transformation Lead, Chubb Asia Pacific

Sharon Tan, Senior Vice President, Digital Consumer Finance & Card Payments, DBS Bank

[15:50 - 16:20] Fireside Chat | How We Tracked and Optimised the ROI of Our MarTech Investments

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Joel Carpenter, Divisional Director, Marketing, Asia, St. James's Place Wealth Management

Victor Cobo Ramirez, Director, Digital Marketing & Transformation Enablement, Asia, Manulife

[12:55 - 13:00 Singapore Standard Time (GMT+8)] Chairperson Introduction

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The MarTech Summit Team

[13:00 - 13:30] Fireside Chat | How to Achieve Greater Content Marketing Results in 2021

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Iris Chan, Marketing Director, Asia Pacific & Japan, Seismic

Parth Patel, Vice President Marketing, Asia Pacific & Middle East Africa, Kerry Group

[13:30 - 14:00] Fireside Chat | How We Reimagined Our Customer Journey Funnel While Balancing Personalisation and Optimisation

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Racheal Toh, Head of Marketing APAC, Barry Callebaut

Ramachandran RV, Director Marketing, Asia Pacific, Professional Solutions, Harman International

[14:00 - 14:20] Keynote Presentation | How to Create Digital Experiences that Stand Out in 2021

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Tim Johnston, Senior Marketing Director APJ, ON24

[14:20 - 14:50] Fireside Chat | How We Cultivated a Unique Brand Voice and Capture Audience's Imaginations Through Interactive Content and Storytelling

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Art Patnaude, Global Content Director, JLL

Guan Hin Tay, Chief Creative Officer​, BBDO Singapore

[14:50 - 15:20] Fireside Chat | How We Used Automation, AI, and Attribution to Optimise the Customer Experience

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Gautam Balakrishnan, Chief Marketing Officer (Services) & Country Director (Singapore & Malaysia), Tata Projects

Roshni Datta, Director of Marketing, Asia Pacific & Japan, Varian Medical Systems

[15:20 - 16:00] Panel Discussion | How We Became Business Resilient by Integrating People, Technology and Processes at Every Level of the Organisation

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Moderator Ljubica Radoicic, Marketing Director APAC, Hexagon PPM

Panellists:

Vibhav Varshney, Head of Marketing, Malaysia & Singapore, UPS

Terri Chan, Head of Marketing, HealthMetrics

[16:00 - 16:30] Fireside Chat | How We Drove Customer Engagement with Sustainable Digital Transformation

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Vincent Chow, Head of Marketing, Digital Products, CLP Innovation

John Bibal II, Director of Data Engineering, Globe Telecom