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Be the Smarter, Faster, Customer-First Growth Leader 
*Running time: 21st February, 1:00 pm - 1:45 pm Hong Kong Standard Time (GMT+8)*
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With the COVID-19 outbreak in 2020, CMOs and marketing leaders across the globe are embracing change as champions for digital transformation. This is particularly relevant for food delivery, fintech, ecommerce, retail and lifestyle apps that are facing added competition from other mobile-first experiences that deliver a personalized experience. 
Together we will explore:
  1. What are the top success metrics/ KPIs / goals that matter most to a CMO?
  2. Which are the growth channels that worked well at the end of 2020. As the market is opening up, how do you see that evolving for 2021?
  3. How are you leveraging analytics, segmentation and engagement to drive growth?
  4. What is a good retention rate and how do you stack up to Industry Benchmarks?
The virtual roundtable has a limited 10 seats for senior level executives across B2C vertical, focuses on data-driven insights and best-in-class content, providing structured networking opportunities to develop mutual partnerships. Please apply your seats below, our team will get back to you within 24 hours to confirm your place.
Malay Harsha
VP, Marketing, CleverTap
About the Roundtable Moderator:
Malay Harsha is a perpetual student of marketing and believes in staying firmly planted to the ground to hear and learn exactly what the customers seek. He believes in stitching consumer insights with the core value proposition to building businesses. Malay has over twelve years of experience in product marketing, market research, leading goto market motions, and storytelling. He is a technology enthusiast and believes that technology platforms must be business enablers and cut through the data silos. Malay has helped businesses scale from the ground up working with brands like Manipal Global Education, Simplilearn, and IEEE. He currently leads enterprise marketing at CleverTap as they expand their footprint globally.
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Moderator: Malay Harsha
VP, Marketing, CleverTap
 
Confirmed participants:
Vaughn Van Bosch, Head of Digital Transformation & Enterprise Agility Lead, Celcom Axiata Berhad
Sumit Ramchandani, CEO, AirAsia Media Group, AirAsia
Hugh Cashmore, Head of Sports Marketing, Foxtel
Ferdi Anggriawan, Head of Digital Marketing, Growth, & Intelligence, Merchant, Gojek
Jonathan Adams, Chief Marketing Officer, iCar Asia
James Huang, VP, Digital Marketing Technology & Interim Group Head of Data Engineering, NE Digital
Dominic Gluchowski, Chief Marketing Officer, CoinJar
Sheila Paul, Chief Marketing Officer, Home Credit Philippines
Nicole Chin, Head of Marketing Technology, Mindvalley
Alvin Wong Kee Choong, Head of Growth & Product Strategy, PayMaya Philippines
Tom Brown, Regional Senior Manager of CX Strategy, Funding Societies
Virtual Executive Roundtable: Be the Smarter, Faster, Customer-First Growth Leader 

Ferdi Anggriawan, Head of Digital Marketing, Growth, & Intelligence, Merchant, Gojek

Dominic Gluchowski, Chief Marketing Officer, CoinJar

Sheila Paul, Chief Marketing Officer, Home Credit Philippines

Nicole Chin, Head of Marketing Technology, Mindvalley

Alvin Wong Kee Choong, Head of Growth & Product Strategy, PayMaya Philippines

Vaughn Van Bosch, Head of Digital Transformation & Enterprise Agility Lead, Celcom Axiata Berhad

Jonathan Adams, Chief Marketing Officer, iCar Asia

James Huang, VP, Digital Marketing Technology & Interim Group Head of Data Engineering, NE Digital

Tom Brown, Regional Senior Manager of CX Strategy, Funding Societies

Sumit Ramchandani, CEO, AirAsia Media Group, AirAsia

Hugh Cashmore, Head of Sports Marketing, Foxtel

the Roundtable discussion

Introducing the new MarTech Roundtable: a new way to hear new ideas discussed and shared between industry experts. Roundtable Discussions focus on a particular topic as a large group of guests collectively combine their experience to answer the question, teaching us along the way. With such a wide array of business and marketing disciplines, everyone has something to offer to the table. 

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